dmorison - 3:58 am on Jul 25, 2006 (gmt 0)

My personal #1 rule is never to use anything that requires clarification when dictated. Before registering a domain, imagine yourself telling someone about your URL or your email address over the phone:

"Hi there matey, check out our new website for discussion all about Widgets. It's wijit-chattr.com - that's widget spelt w-i-j-i-t, hypen, chatter spelt "c-h-a-t-t-r", dot com."

- "You what?"

"Yeah, we're doing this cool Web 2.0 word compression thing where you drop letters and break all the lexical rules that you've been learning since you were born."

- "Oh cool! What's your new email address by the way?"

"bob@wijit-chattr.com"

- "How does that go again?"

"Oh never mind, just use my Hotmail."