Marcia - 12:04 am on Jan 20, 2007 (gmt 0)

Many designers of web pages try to get a good ranking in search engines and design their pages accordingly.

Lest there be misinterpretation, that can't include all web designers who try to make web pages that'll rank well. How can designing search engine friendly pages and including relevant text that includes keywords be considered spam? There are even some optimization tips at some of the search engines.