dpd1 - 3:56 am on Nov 8, 2012 (gmt 0)
I don't know about 200 times. The exact type of product makes a big difference. But I do know that it can make a big difference in sales... at least for me.
I have products that when slightly modified, can perform in totally different applications. I modify them myself. One would think the logical thing to do would be to list the one item, then list the various things that one item can do. Tried that... Didn't work. I now list the same exact item as different things, with different text and names... even sometimes using the exact same photo. More sales that way. Strangely enough, nobody has ever questioned why they all look the same.
Some people need things 100% spelled out for them, or at least that's the way they prefer it I guess.