mchowdhary - 4:10 pm on Nov 4, 2011 (gmt 0)
There is often a large misconception between Abandoned and Idle Shopping Cart.
- 50% of Internet purchases are concluded more than an hour after the shopping cart was created
- Avg. length of time varies greatly based on the product type
- Carefully consider the right abandonment metric
- Typically wait at least 24 hrs to contact recent shoppers