mchowdhary - 3:26 pm on Nov 2, 2011 (gmt 0)

Another Tip: Streamline the ecommerce checkout process

Make the checkout process simple and quick. Clearly label buttons for each step during checkout, and consider using a breadcrumb trail so that customers know exactly where they are in the checkout process. A lengthy, multi-page drawn out checkout process will surely encourage visitors to leave your ecommerce site.

Goal: Make it as easy as possible for customers to get to the final “Place Your Order” step!

Here is a useful article on shopping cart abandonment: [blog.goecart.com...]