wheel - 4:21 pm on Oct 13, 2011 (gmt 0)
I don't think anybody involved should be getting paid until the business is profitable.
Hey, you don't have to justify it to me. I'm just telling you the way it is. You don't think developers should get paid til the project is a success. And developers are mostly sick of that attitude and want to get paid for work, not risk.
Frankly, if I found a developer that was interested in doing all this work for free based on nothing other than their belief in your marketing prowess, I wouldn't hire them anyway. They'd be too green. Successful, experienced developers are already earning an decent living either on their own or working for someone else, they'd have no interest in something like this - as you've just seen.
The idea of splitting potential business in exchange for programming and development has been around for probably 30 years - and developers know better now.