Maximus1000 - 6:46 am on Jul 14, 2010 (gmt 0)
what i meant by detailed instructions was telling her to input the code and press apply discount. She is the only customer that has ever had a problem with applying any coupon codes (of course that I know of, but we have a pretty low cart abandonment rate). The area to apply a promo code is clearly marked and I have tried to make the checkout system as functional and easy to use as possible. 97% of people seem to just get it, but it always seems like theres that small percentage who are just dense.
What you are saying is true though, things need to be bare bones simple for people. The single link is a very good idea, I will look into that and see if my cart will support something like that.