xshadow - 6:20 pm on Jun 11, 2010 (gmt 0)
As a customer I've run into that a couple times.
The result? No sale.
I just go shop somewhere else.
Why is it a 'No Sale' for you, ken_b?
It only takes 30 seconds to register. Why would you spend longer finding a new website and entering your details again than simply registering?
One day, the vast majority of websites will require VbV and MCsC, and you'll be stuck without any websites accepting it.