HRoth - 12:05 am on Mar 7, 2010 (gmt 0)

I think the issue is that most people don't look things up, and they don't read. That's why every one of us has so much experience with customers who ask maddening questions because they don't read info we have right on our website or in the cart. Bad reviews not having much of an effect is the up side of that, IMO.