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---- Dealing with manufacturers' Minimum Advertised Price (MAP) policies?


KenB - 9:55 pm on Feb 5, 2010 (gmt 0)


I agree the MAP is a framework for price fixing and it is time that the FTC started investigating the practice.

The way the FTC can fix the problem is tell manufacturers that they can't decide who distributors can or can not sell to. At least on on an individual buyer level, it could only be done on a regional level. Manufacturers who didn't like this would have to skip the distributor model all together and then sell directly to retailers.


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