pageoneresults - 4:20 pm on Feb 5, 2010 (gmt 0)

I see lot's of sites use the "Add the product to your shopping cart to see the price" type of systems.

This is what we do and appears to be the current acceptable solution to MAP by all involved.

MAP is a total pain in the arse. It has been responsible for the loss of significant sales. It also forces you into thinking about Free Shipping and all sorts of other offers to negate the MAP. I dislike it and I've asked my one client to just find a replacement product as it isn't worth the efforts required for the little in return.

And then for some reason, you always find one or two who are flat out violating the MAP but the MFG doesn't appear to do anything about it. That's when you begin to wonder and all the conspiracy theories come into play. ;)

What else does MAP do? It pits distributors against one another. I know we've spent a considerable amount of time researching the top 50 results for our particular product line. When the client finds someone violating MAP, he reports it to the manufacturer. Usually within a few days we see action taken. So all the distributors end up snitching on each other in an MAP environment. :(