dickbaker - 10:22 pm on Feb 4, 2010 (gmt 0)
I had a manufacturer contact me last month about their newly-adopted minimum advertised price (MAP) policy. My prices were too low.
I saw other retailers of their product use a "mouse over HERE to see our unadvertised price" method. I did that on my site, and the sales manager said it was fine.
He then emailed today and said they decided that mouse-overs were not fine, and said I have to do something more, such as require customers to email for the price. That seems like a hassle that will cut down sales. Raising prices on this product will also reduce sales, as pricing is very cutthroat.
Has anyone here come up with an elegant solution to this problem?
I'd love to tell the company to shove it, but I sell a lot of their products.