rocknbil - 4:09 pm on Jun 3, 2009 (gmt 0)

I have a client that started a new web site. We began a modest AdWords campaign, by most standards it was nickel/dime - started on $5 per day. Very cautious about choosing keywords and ads.

First sale came in one week.

We ran the AdWords for about a year on a $35 day/budget. Sales were good, but always always, watching those stats for increases in traffic NOT from the adWords server.

When it got to a point where the organics were sufficient to sustain sales, we closed all adWords campaigns. It was scary . . . .

But the sales continued at approximately 85% of the sales WITH adWords.

So no, you're not crazy, but what you need to be is patient, it will just take longer. Keep adding site content.