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mack - 6:02 pm on Mar 22, 2008 (gmt 0)
Mack. [edit for typo] [edited by: mack at 6:43 pm (utc) on Mar. 22, 2008]
Referal bonus, refer a friend and receive X% credit towards future purchase. Kinda kills 2 birds with one stone, gets a sale, gets a new customer and a potential future sale, even although there will be a discount.