limoshawn - 9:36 pm on Dec 11, 2007 (gmt 0)

I've used this as a consumer and I really liked it. Wal-Mart uses it along with many other merchants. Not sure how it works for a merchant but I assume its not much different than accepting any other credit cards. It's simply another credit line that the consumer is approved for on the spot. they often run specials like 90 days same as cash which is why I like it.

I would use it as a merchant but none of my sites sell anything over $50 so it would not be much of a benefit.

I'm sure Amazon is using it to try and sell Kindle.