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p5gal5 - 5:50 pm on Jun 21, 2007 (gmt 0)
We've tried doing discounts for different groups, but it's just too much of a hassle. Once people see you're offering a discount to one "special group", everyone thinks they deserve a discount for one reason or another. * Military - "Don't you want to support the troups?" In the end, we ended up implementing quantity discounts at several different levels - eg 10, 25, 100, etc - the bigger the quantity, the bigger the discount. Ever since quantity discounts were implemented, these requests have all but vanished - the only time we get contacted regarding "special pricing" is if individuals want to make sure they are set up as tax-exempt.
Not really a verification method per se, but possibly make a promotional code available to members of particular parenting forum(s)? Or make a special Adwords campaign and landing page with a discounted price for all people that query on "parent bonding widget" or another keyword phrase that would properly target your audience.
* Teachers - "Don't you have any kind of special teacher discounts?"
* Large corporations - "Don't you have any kind of quantity discounts?"
* Small companies - "We're just starting off...."
* Cheapskates - "Don't you have any current promotions?"
....and the list goes on.