LostOne - 6:50 pm on Mar 4, 2007 (gmt 0)

I've been a local BBB member and the online version for two years now. Whether or not it has improved sales is really hard to say because our traffic has increased steadily over the same time period. In discussions with some customers some have brought up the membership as being positive and lead them to make a purchase.

PPC "a sponsored listing instills more trust than anything else."

Most people don't know what a sponsered listing is. I'm really suprised at how many common surfers I've seen actually avoid the sponsered listings because "it's usually not what I want"

Incidentally, we have a local storefront in the community and an online presence.

[edited by: LostOne at 6:51 pm (utc) on Mar. 4, 2007]