robertito62 - 3:55 pm on Oct 26, 2004 (gmt 0)
A few years ago I got interested in this, did some research and ended up contacting Mr. Direct Marketing himself, Joe Sugarman. He briefly said 'you need $100,000 free and clear, you need to have the product and you need to feel passion for it. If any of these is missing, don't even think about it'.