incrediBILL - 5:48 am on Nov 8, 2010 (gmt 0)
OK, I don't get it.
What are they doing that anyone couldn't do building plug-ins/add-ons for Firefox or Chrome?
Do we really need yet another browser just to add a couple of toolbars on the side of the screen?
Didn't think so.
The only real play I see here is to bundle (aka sell out) the thing with facebook itself which is the only way it'll probably survive in the wild IMO.