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---- Which Is Better: In House Affiliate Program Or Networks


wheel - 8:24 pm on Jul 22, 2011 (gmt 0)


Hey, I'm no affiliate expert (actually, I'm the exact opposite) but if I was looking to do something like that, I would:
- go to pubcon and/or one of the big affiliate conferences and start yakking it up with some hard core affiliates
- network with them, find a few performers, and offer them top tier commissions via your inhouse program.

Because the affiliate process isn't overly important - it's the affiliate that will make all the difference in the world to your sales. And you've got to find and retain those top affiliates.

I'd go after, by hand, a few top affiliates, long before I'd worry about setting up a generic one size fits all affiliate program.

I suspect the top affiliates are like this as well - they are likely looking for niche, high paying, low competition markets - and they need to find those markets outside the regular channels.


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