londrum - 10:21 am on Mar 14, 2010 (gmt 0)

As a blocker I will say this: if the site is compelling enough I will instruct NoScript to Allow All

maybe you will do that, but the problem with these ad blockers is that everyone else won't. they are fire and forget things. you set them up once to defeat one lousy website, and every other top-notch website gets dumped into the same bucket.

ads aren't sins, are they. they don't harm you. you don't go blind if you see something moving. you don't go deaf if it plays a noise. and you'd have to be pretty dim to get brainwashed by a bloke holding up a burger bun. i don't understand all the hoo-haa. ads have been around since the dawn of time in every medium that has ever been. people are only moaning about it now because they have this gizmo to make them disappear. take that away and they would soon slip back into their acceptance of them.