tangor - 11:30 pm on Mar 10, 2010 (gmt 0)
I personally block all ads when surfing. All too many out there are (my opinion) abusing the ad model and the noise level is too great. I am one of those "techies" who knows how to do this. I'm also the same guy who sets up several hundred machines for clients every year and do the same for them. Each client is given instructions on how to activate ad viewing if they want it. I wear two hats: webmaster and systems consultant. While I want ads to appear on my sites I also listen to clients who want their systems to perform specifically. One hat pays better than the other (guess which?).