purplecape - 5:38 pm on Nov 16, 2009 (gmt 0)

Could your problem not be that your content is too good but that the ads don't provide something that people might need to buy?

I have what I think is a good content site. I provide large amounts of useful information in a specific area. But I do get decent results from Amazon and AdSense because people ALSO need services related to my area, and reference books that go beyond what a web site can provide.

I think there are areas from which it's difficult to make money because all that people need in that area is some information.

S0....if that's the case, then it just doesn't matter what you do wiht your ads, as you've discovered. Maybe you need to change how you approach your content. And I don't mean crap it up! Keep what you have, but start adding articles that build bridges to areas where people might be looking to or needing to make purchases. Without knowing your content, i don't know what those would areas would look like but I suspect they are there.

For example, if you had a site that provided basic how-to information for beginning photographers, you wouldn't get people coming there to buy cameras. They'd already have them. But if you added a section about how to choose a camera, providing guidance for people with different needs, you could expect to get different visitors and different ads. And different results.