tsinoy - 5:25 am on Jan 27, 2005 (gmt 0)

jonstark, you are right in your assumption... it's something like this to make it clearer for everyone else, say I drive 1000 visitors to my site and say about 20 of them clicks on the BUY NOW button, only about 4 out of 20 shows up as sale. It's pretty low in my opinion since they already decided to buy or at least they know all they want to know about the product, and yet they still decided not to buy... or maybe fraud?

I guess it's really hard to find out.