I too am happy to see ads provided the ad supplier can certify that the ad will do no damage if run on my computer, and that there is insurance in place to cover any losses I do incur in running an uncertified program on my machine.
I am happier to run ads that have been externally QA'ed to ISO 9001 standards of course -- and come with such a certificate.
Bottom line: Ads are programs. If you want me to run one on your behalf, first prove to me it is safe.
I am very happy to unblock such certified safe ads. All others fail my security standards; so my IT dept would not let me run them.
How many of you who wish me to run such ads are providing such much needed public protection? Those who aren't yet, why not?