CatLady - 4:46 pm on Apr 13, 2007 (gmt 0)

"What I'm gleaning from the last couple of posts is that most people who try affiliate marketing fail because their sites don't exactly fit the target audiences of the advertisers?"

Could be. If your site already has an established audience, try to put yourself in their shoes and ask yourself this question: what am I hoping to find by visiting this site? Is there anything that you can offer that would complement the interests of your sites' visitors or help them out in some way?

Another thing you can try is to look at your stats and determine how people are finding your site. If they come from the search engines, what keywords are they using to find your site? What are they looking for? From those ideas, you'll just have to try putting some related products out there in front of them to see if there's any interest. If not, keep trying new stuff until you hit on something that captures their attention.