buckworks - 7:09 am on Jan 30, 2007 (gmt 0)

I started as a pure "direct to merchant" PPC player about six years ago before I even knew how to make a web page for myself. I have since learned enough things about enough things that nowadays more than 95% of my traffic and revenue comes from organic sources, not PPC.

For at least two years, my main promotional focus has been link development for direct traffic. That has been a productive strategy for me. I used to do all my own link development work, but last year I finally connected with an outsourcing company whose work meets my standards. I'll keep that relationship going for the foreseeable future.

A friend has been nagging me about newsletter subscription lists. I've dabbled in that area, but didn't enjoy the sort of work it took to write and manage a newsletter. My friend is persuading me to take another look, though. Stay tuned ...