onlineleben - 2:14 pm on Apr 29, 2003 (gmt 0)

Thanks so far for the input.

<<The fine line would exist within using enough images to get the point across and to instigate an action, but not enough graphical elements to confuse or distract>>
I would use 1 image per book. Since the site is not using any graphics, these images really would stand out.

<<"buy at Amazon" link instead of a generic "buy now" link>>
That is what i intended to do. Right now I have the link inside the title tag which contains the books title. When thinking about this it probably is the "set-as-many-tracking-cookies-as-possible approach" bonanza also mentioned. Maybe not ethical, but still effective.
Please don't think that I conciously apply unethical tactics. Every page informs the vistor at the bottom that "Mysite is associated with amazon"

<<target of these links>>
I thought about this but decided not to use the "target= " tag. Links transfer in the same window to the merchants site.

<<ClickZ had an article case study a week or so ago>>
Although I am a frequent vistor to their site, I missed out on this one. Probably because of the Easter holidays.

I hope that I can implement some of the recommendations over the coming weekend.
Thanks again for your help.