Brett_Tabke - 1:09 pm on Apr 2, 2001 (gmt 0)

That is exactly what you need to read WR. Those are great preps. It is a tough balance between the of the marketing/promo tongue and being interesting. It helps to stop and think why you click on search results when you see them. Once you get into that mind set of the user, you'll find meta descriptions just flow out easily. Too many people stress out trying to write the killer description - the 'killer description' is actually pretty subtle. Descriptions that scream at the user never work.