engine - 10:41 pm on Jan 24, 2013 (gmt 0)
This last week we've had some snow, and, although it hasn't disrupted me to much, I wondered how it has impacted the online activity.
It was hard to analyse with the Google Panda update and SERPs shifting, but I managed it in the end. I had noticed traffic to consumer-type sites was up a little, while some B2B sites stats hit the floor over that same period.
AdWords stats for the same sectors showed similar patterns.
I wonder if those stats are a reflection of people unable to get to their place of work and ended up surfing from home for private, non-work aspects.
Since the snow became less of a problem, those stats appear have returned to normal levels.
One positive aspect of the analysis is that I did discover some new keyphrases for a consumer site, so it has been a worthwhile exercise.
In the meantime, i'm back to keeping warm in the northern hemisphere.
Last week's WebmasterWorld Weekly is here.
Here's the latest WebmasterWorld Weekly Roundup.
There's some interesting commentary going round about Windows 8. Some suggestions indicate that the shipments were weak over the holiday period. Yet, we heard that Windows 8 Pro upgrade is about to get a lot more expensive.
Bad bots are a scurge of the net, and WebmasterWorld Members discussed how best to filter out the unwanted bad bots that are tough to find.
Google search data in Chrome is going SSL for users not signed in. Google said, "...when users are signed in to Google, Chrome sends their searches from the Chrome address bar ("omnibox") over Secure Sockets Layer (SSL). Starting with Chrome 25 (currently in the Dev and Beta channels), we're doing the same thing for Chrome omnibox searches performed by users who aren't signed in to Google." This is not so good for anyone that wants to find out referrer data.
Mozilla said that Firefox OS developer preview phones were being developed by Geeksphone in partnership with Telefonica and Geeksphone.
This week, Google reported consolidated revenues of $14.42 billion for the quarter ended December 31, 2012, up 36%.
Some time after WebmasterWorld Members originally reported movements, Google finally said there is a Panda update rolling out, and that, "1.2pct of English queries affected."
What do you do if you see errors in Google's Knowledge Graph? This week, WebmasterWorld Members discussed how to correct errors and improve Google Knowledge Graph.
Google has been experimenting with image search, and WebmasterWorld Members noticed this test a short while back. Google has said it is now rolling out this new layout. "You will be able to quickly flip through a set of images by using the keyboard. If you want to go back to browsing other search results, just scroll down and pick up right where you left off."
Why are unusual ads appearing in yours, or your friends' Facebook newsfeeds? It appears the ads may be appearing because you 'liked' something.
One of the snippets that came out of Google's results was that it invested $1.02 billion on infrastructure in Q4 2012.
Google published its latest transparency report showing 68% of the requests Google received from government entities in the U.S. were through subpoenas.
US prosecutors say they have charged three men with creating and distributing Gozi virus that infected more a million computers around the world, and it's estimated gained them over $50 million.
Twitter has just posted its first video tweet. The short video comes via Vine, which Twitter acquired last year.
I heard that cellphone unlocking in the U.S.A. becomes illegal from January 26. I hadn't heard about that until I read the news.
I read this week that Google is experimenting with a wireless network at the Plex. What interesting about it is the frequency it's operating at.
Finally, revisting our Google SERPs update thread for the latest in the Google update going on.
That's all for this week. If you've spotted some news that we haven't covered or discussed, drop me a stickymail.
Enjoy your week!
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