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- Search Engines
-- European Search Engines
---- Translating a US Site for European Markets


vincevincevince - 9:33 am on Mar 12, 2006 (gmt 0)


widget.com/swedish/ is what I would suggest.

Do a search for 'Microsoft Office Online' and you will probably see the first result being your local language version of office.microsoft.com. From here I see office.microsoft.com/en-gb/default.aspx

The relevant contents of the <head> section are:

<meta name="MS.LOCALE" content="en-GB">

I have verified this for a few countries and it works well.

All versions I have tested have a UTF-8 header.

I might be wrong, but I don't know of any technology which allows a subdirectory to have a different IP (even if it has a different server) to the main domain. I did try running it through nslookup but that was unable to process something with a subdirectory.

From that I believe that having all the content grouped in subdirectories but in different languages is establishing that these are equivalent results, and correctly targetting them to the appropriate searcher.

Whether MS.LOCALE meta-tags are of value is an interesting question.


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