heini - 3:54 pm on Dec 17, 2002 (gmt 0)
The way I see optimising and Yahoo in Europe ( at least where Y does paid inclusion):
The sites which are in the directory should easily come up on top of Google, and not just on two or three phrases but on loads of searches. Plus I expect Yahoo search getting more users, or users doing more searches at Yahoo.
I'd loved Yahoo to have taken Fast or someone on board (eggs/basket), but as it is I think I'm going to benefit.