From a certain point of view the absence of intelligent discussion and analysis is not all bad. From the perspective of a (possible) competitor who is also willing to act as an educator it's one part tragic and one part pathetic. I was about to say sad but any affliction is self-inflicted.

"My directory has a PR of a gazillion!" "Isn't that great!"

Thus endeth the lesson for many.

Got brand?

I doubt it. And I guarantee a certain slow sinking into oblivion without addressing the issue.

Comments welcome. Newcomers welcome. Spam and link drops die on arrival. If you can handle that then this is the place to actually work out some of the details and process of making a go of a directory.