SincerelySandy - 2:01 pm on Apr 15, 2006 (gmt 0)
why keeping something which brings nothing back, in a commercial environment.
I'm one of those people that is of the opinion that most dmoz editors have other motives than simply finding the "best content on the web" just for the sake of helping others find what they want on the internet. Along those same lines, I don't believe AOL or any other major company would sink any amount of money into DMOZ if they were not getting something of equal value back. So the real question to me is what is AOL getting from it other than hundreds or thousands of links in DMOZ?
Many times commercial sites will create an information resource site for the sake of benefiting the commercial site somehow. I realize that this is Not why DMOZ was created, but I wonder if this may have something to do with why they keep it running. Surely the DMOZ directory is not just a valuable source of links for AOL, but also provides some good leverage in various circumstances.
The only other reason I can think of that a company would sink money into something unprofitable would be if they were somehow obligated by a contract. I'm not aware of any contract so I'm assuming DMOZ must somehow be profitable for AOL.