adamxcl - 11:30 pm on Oct 14, 2013 (gmt 0)
You sound like where I was in 2009 in that same decision. Spinning a website into a app. I tried appcelerator/Titanium, phone gap and some other things but they just didn't perform very well. I decided a app with bad ratings may not do me much good. But if you are just promoting a app version to your already existing web browsers, it may work out okay. Although a button to a mobile version could run the same way.
Looking for new users from the Android store can be tough. Harder than it may seem anyway. I have some apps that rank high on the Android charts that don't do much in numbers.
For me, Apple outdoes Android 15-1 in downloads. Thus far, I have been disappointed in Android because it doesn't match the hype and the numbers. They can say all they want to make it look good but it appears that most Android buyers are just buying a cheap phone (that is the cheap phone if you just want to make a call) and don't do much in the way of apps. Even worse for paid apps.
Even a highly hyped phone like the Samsung S4 is only 1.5% of the Android market. Far cry from the numbers of the iPhone. Just my two cents.