Frost_Angel - 3:49 pm on Jan 23, 2013 (gmt 0)
I have a wordpress blog and I really want to understand how to do this:
From an article on searchenginewatch:
For redirects, use a header checker tool to follow the redirects back. Sometimes you will uncover years of nested redirects, as pages have moved with tons of trusted aged backlinks. To do this, run the your redirects through a bulk header checker, such as the one provided by XXXXXX or one of the many others that are on the web. If you find that some are nested, rerun this data until you get to the original page. Once you've tracked all the redirects back to their original page, run the list through a backlink checker, just as if you were checking for backlinks on 400/500 level pages.
I honestly do not understand this - and I moved my 10 year old HTML site to wordpress in 2011 and the site lost it's rankings - and losing backlinks was probably part of it.
I realize for some of you - the paragraph above is simple and explains it perfectly - but what I need are step by step instructions.
For instance - "using a header checker tool" -- is there a Firefox addon that you use? The author mentions Xenu to find orphan pages (I don't even know what orphan pages are?)
But what am I looking for when I use the header checker? How do I know there are redirects and how do I follow them back?
I am the first to admit that I don't understand this and I am a total derp about it - but I don't have the budget to hire someone to help me and I am trying to learn it.