lexipixel - 12:20 am on Jan 7, 2013 (gmt 0)

I think a few people were forward-er thinking.

Here's a 9 month old post from Insurance Networking News / SourceMedia, Inc --

Twitter to Release Two-Year Archive of Tweets Insurers using a new service will be able to search and analyze up to two years' worth of Twitter updates. Insurance Networking News, March 1, 2012 But in a recent announcement made by DataSift, a U.K.-based provider of a scalable platform for managing large volumes of information from a variety of social data sources, carriers can search tweets back to January 2010. For insurers, this data could be used to plan marketing campaigns, target potential customers or gather evidence for claims processing. [insurancenetworking.com...]

and it looks DataSift already has tools for re-syndication of the tweets --

"...Filter data from the Twitter Firehose. Includes text of public Tweets and 40 other fields including user, text, mentions and location." 400 million interactions per day $1 per 10,000 Tweets [datasift.com...]

It's like a penny candy store for marketing data trolls.

Note: If an english muffin catches fire in your toaster oven -- do not publicly tweet about it, the insurance industry is filtering the firehose and will trounce your socially influenced insurability rating.