engine - 1:35 pm on Sep 25, 2012 (gmt 0)
Gaining followers non-organically put pay to the simple follower count. I can see why RTs are more valuable.
Twitter cofounder Ev Williams — who remains on the company's board — hinted Monday that follower counts may soon become the second most important number to users.
"The thing I think would be more interesting than followers is... retweets," clarifying that a simple measure of followers "doesn't capture your distribution."
"The dream metric," he said, "is how many people saw your tweet."
Retweets Mean More Than Follower Count [buzzfeed.com]