webindia123 - 11:37 am on May 4, 2012 (gmt 0)

Most importantly even out of its current users, how much are actually active users.

Facebook also claims to have 850 million users but the real question is how much are actually active.

While as per web standard actual active users might be around 10% to 25% depending on the engagement parameters of once/week. The figures still seems to be highly inflated as claimed by facebook or twitter.

That's why advertisers could not benefit much when they plan to have ROI based ads.

Now twitter is taking this to next level by getting overtly ambitious.

This is foot in mouth statement by Satya that's for sure. Forget about growth plans first they should have a smart strategy to retain the existing users and covert them into active users.

Regards,
LK

[edited by: engine at 4:36 pm (utc) on May 7, 2012]