the buildup is often followed by the sell out which is often followed by the sell off. Has Twitter reached phase two already?
The only thing I can think of saying to any news of "more ads" is no thanks.
Poor Google, they just spent so much effort integrating twitter feeds into their realtime product. Now it's realtime ads. I wonder what will give what with Google's anti paid link stance, they certainly won't promote another sites advertising for them.