Harry - 2:26 am on Nov 23, 2011 (gmt 0)
Getting followers that "listen" seems very top down and the anti-thesis of what Twitter is about. You do not talk down to people and expect to them to listen to you. You exchange with people and listen to them hoping to learn something from them that can help you improve your business. People on Twitter are not out to shop. They are there to discover and exchange. I would unfollow any marketer that wanted me to listen to them.