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---- Facebook 'likes' and adverts' value doubted


netmeg - 7:17 pm on Jul 13, 2012 (gmt 0)


The headline on the front page featured link is a little misleading. I don't happen to think that paid (or otherwise incentivized) Facebook Likes have much value either. In fact, I've only recently realized how much money one can save by maintaining fake FB and Twitter profiles just to like and follow companies to get free stuff and discounts. That holds a lot of value for ME, but for the companies, probably not so much, because I wouldn't share from those accounts.

But real FB Likes definitely have value. At least, mine do to me.


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