nmfam - 11:55 pm on Dec 3, 2010 (gmt 0)

I created a Fan Page for my company's brand. I now want to set the URL to reflect the bran (facebook.com/mybrand/). But apparently it infers this from a username? But only a personal profile can have a username, and a brand isn't suppose to have a profile ... so now I'm all confused. :(

How am I suppose to set the URL so that it reflects my brand?