davezan - 11:30 pm on Nov 27, 2010 (gmt 0)
But your brand or identity is 'facebook', not 'face'!
Other than what any applicable law and legal decision, there's nothing really to bind them from wanting to expand, is there? If lots of users eventually (?) like what they're offering, why not?
If Facebook were to, say, announce they only intend to use the word Face for anything related to social networking only, will that be enough? Or will folks find that unbelievably outrageous anyway and why?