engine - 11:24 pm on Jan 26, 2011 (gmt 0)
PubCon, the premier new media and optimization conference and expo, has announced that bestselling author and Internet marketing strategy guru Jeffrey Eisenberg will present a keynote address during PubCon South at Austin 2011, taking place on March 8 - 9, 2011 at the Norris Executive Conference Center in Austin, Texas.
In 1998 Eisenberg co-founded online marketing firm FutureNow, serving as its chief executive until 2009 and helping to invent a noted marketing framework known as Persuasion Architecture.
The co-author of Wall Street Journal, Business Week, USA Today and New York Times bestselling books “Call to Action” and “Waiting For Your Cat to Bark?”, Eisenberg will offer his unique insights on why people buy online, what makes them click, and the future of new media to PubCon South at Austin 2011 attendees.
“Having Jeffrey Eisenberg at PubCon South at Austin 2011 to present a keynote speech will be a great opportunity for our attendees to learn online marketing optimization and conversion strategies from a true master,” said PubCon founder and WebmasterWorld Inc. chief executive Brett Tabke.
A pioneering figure in strategies for reaching reluctant customers through the successful use of new media, Eisenberg will challenge some conventional wisdom during PubCon South at Austin 2011 in a keynote entitled "Social Media and Conversion: The Yellow Brick Road."
“I'm delighted to be presenting a keynote address during PubCon South at Austin 2011, and look forward unconventionally exploring some of the trends in social media marketing that are certain to affect the businesses of PubCon's tech-savvy attendees,” said Eisenberg.
“We're excited to present one of the top online marketing strategists as a PubCon South at Austin 2011 keynote speaker, and we're certain that Jeffrey Eisenberg's insights will help make the show our best PubCon South event yet,” added Tabke.
“We're happy to bring Eisenberg to PubCon South at Austin 2011 as a keynote speaker to share some of the innovative approaches to online marketing and persuasion architecture that he successfully developed while at FutureNow, and which he continues to apply daily to great effect,” noted Tabke.
"The PubCon South at Austin 2011 conference will be the biggest and most important gathering of search and social media innovators we've ever assembled in Texas. It will offer an unrivaled highly-productive conference experience at cost-effective rates, and with the leading technology and online marketing visionaries such as Eisenberg, who will be in Austin on March 8 - 9, I'm confident that every attendee will come away with valuable new ideas and solutions for their businesses," concluded Tabke.
Take advantage of special early-bird pre-conference pass pricing available for a limited time, and come see Eisenberg and all of PubCon's other top keynote and session speakers during PubCon South at Austin 2011 on March 8 - 9, with a full day of PubCon Masters Group search and social media training on March 7.
More info at www.pubcon.com