moTi - 3:19 pm on Nov 1, 2012 (gmt 0)

even though it's a little more work

a work that most of all users wouldn't bother to do. adblock is set and forget. no one cares about the webmaster earnings loss.

even if your website is of value to the respective user, most of all don't know or care about unblocking the ads you live on. you're completely dependent on:

a) their mercy, that requires
b) their background knowledge of the issue, that requires
c) a minimum iq and understanding of web economy plus
d) their technical ability to handle the program settings plus
e) activity and actually take on the work to unblock your ads.

the sad truth is that this leaves only a tiny fraction of people.