moxie - 3:02 pm on Oct 31, 2012 (gmt 0)
that's pretty much the only way to reclaim your privacy in the long run - by making your habits unprofitable any way you can.
I think that that best sums it all up; and I couldn't have said it better myself.
I believe that the vast majority of users out there aren't even aware that their browsing habits are being tracked, so anything that can be done to raise awareness to the fact that their privacy is being kicked to the wayside for the sake of money IMO is extremely important (kudos to the OP); as well as ways to prevent such a thing from occurring.
As I'm sure you well know, privacy nowadays is more important than it ever was; especially in a world where identity theft is running rampant; but that's a whole other topic altogether, so I'll just leave it at that.