engine - 10:24 am on Sep 17, 2010 (gmt 0)
Yahoo Wants To Regain Its 'Cool' Image [bbc.co.uk]
Yahoo is bidding to "get its cool back" with a product strategy to make the web more personal for its 600 million users.
Long criticised for having lost its way, Yahoo is fighting to remain relevant as users migrate to other sites such as social network Facebook.
"Yahoo in three years is a global series of web experiences across a variety of different devices that gives people what they want; the content, the folks that they care about," he said. "There is a bunch of bringing cool back to Yahoo saying a lot of the things that you want to do on the web are here."