"The changes we're making today will help deliver superior global products for users and enable faster and better decision-making," Decker said in a statement. "This is a logical next step in light of our success last year in moving to a more centralized approach to developing world-class marketing products.
"We have planned these changes deliberately over the past several months to clarify responsibilities and to capitalize on the scale advantages while allowing for fine-tuning to meet local market needs," Decker said.
I don’t know about anyone else, but when I read serious gobbly-gook like this here, it tells me their making changes just for the sake of change.
“to capitalize on the scale advantages while allowing for fine-tuning to meet local market needs”