mattglet - 4:23 pm on Feb 13, 2009 (gmt 0)

A good idea, but using a WALMART executive?

I don't think Microsoft is looking to use the same image as Wal-Mart, but they are definitely looking for the retail/shop/whatever qualities that David can bring from his Wal-Mart days. I'm not sure you can argue that Wal-Mart knows a thing or 3 about how to get people to buy stuff (and no, it's not just low prices... read an article about their presentation initiatives that, frankly, are brilliant).